For us, transparency at all levels is the key to a long-term sustainable fashion industry. Appreciation and compliance with fair and social standards are therefore just as much a part of our values as a transparent presentation of our prices. We therefore go one step further in our guiding principle of transparency and also disclose the composition of the sales prices.

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It is in our DNA not to waste a resource and leave it unused. Therefore, we give these materials and products a new purpose in life and extend their life cycle. In addition to the use of resources and fair production, our focus in upcycling is on the development of products with real added value for you. Our upcycled products may be small, but they have a big impact on you and the environment.

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We believe that transparency is a basis for sustainable action. Transparency enables us to show that we take responsibility. Through transparency, we give consumers the strength to act consciously and make sustainable consumption decisions.

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We love nature and fair fashion, out of this love we founded INASKA. Because we believe that fashion is more than just getting dressed! Today we develop highly functional ecofaire activewear and we advise companies that want to become more sustainable. We are tirelessly committed to equality, diversity and climate protection. Why are we doing this? We want to be able to tell our children later that we have understood and acted.

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We think in terms of a holistic product cycle and act in a way that conserves resources and reduces consumption. Our activewear is produced eco-friendly in Europe and reduces the greenhouse effect by 80% compared to conventional polyamide made from crude oil through the use of recycled materials such as Econyl. We promote the upcycling of our or other products, work in a paperless office and think ideas into consciously sustainable solutions.

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We ask ourselves: is growing body hair and showing it currently a trend on Instagram? The question of body hair is described in the captions as a private, individual decision that concerns no one other than oneself - and at the same time demonstratively put on display. So does that help remove taboos, is it feminist activism or conscious provocation for more likes and reach? Or all together and two sides of the same coin?

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